Yuliia Horoshchak, Head of Employer Brand at Uklon (ride-hailing service with Ukrainian roots), brings over 8 years of comprehensive experience in marketing, coupled with 6 years of dedicated focus on employer branding.

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Certified in Universum, Yuliia is dedicated to fostering trust and connection within the workplace, believing strongly that "people trust people." Alongside Yuliia`s role at Uklon, she also provides freelance consulting services, helping other organizations enhance their employer branding strategies. Through initiatives, Yuliia aims to cultivate a culture of transparency and respect, enhancing the company's reputation as an employer of choice.