
EBdialogue.
Learn, connect and get inspired.
EBdialogue is a community for employer branding practitioners. Here you can learn, connect and get inspired by local industry leaders. Our events will cover pressing HR, Employer Branding and Talent Attraction matters.
All in under 2 hours, in Romanian or English.
Rethinking Employer Branding in a Low-Hiring, High-Transparency World
Join us for an online discussion focused on the latest insights from the Most Desired Employers Survey and what they reveal about candidate expectations and employer reputation.
Based on the newest market data, we will explore how organizations can adapt their employer branding strategies in a context shaped by selective hiring, increased transparency, evolving candidate behavior and a stronger focus on retention and employee experience.
Brought to you by our hosts:
Madalina Boicu - Project Manager - Employer Branding Advisory @Catalyst Solutions
Alexandra Stancu - EB Advisory Services Manager @ Catalyst Solutions
Dragos Gheban - Managing Partner @Catalyst Solutions



May 27th | 15:30 EET Online
Topics we will cover:
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Predictions for hiring plans for 2026 and what they signal for the talent market
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How employers measure the impact of their employer branding efforts
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Which employer branding insights matter most depending on your current challenges
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Job search behaviour and how much talent you miss if you rely only on recruitment campaigns
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The reasons candidates choose not to apply to job opportunities
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eNPS and how many of current employees are promoters of the employer brand
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What candidates say they want from employers vs. what truly influences job offer acceptance
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The benefits and workplace experiences that matter most to talent today
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Where employer perception is shaped: employer branding touchpoints vs. recruitment touchpoints
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What talent expects from employers when it comes to AI adoption
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Desire vs Consideration and why the gap matters